Audience Research & Analysis (ARA): Market Research and Economic Analysis for the arts, cultural tourism, education and government

Audience Research & Analysis conducted a study of 400 New Yorkers (80 in each borough) for NY Pass, the sightseeing company, to learn how well locals knew their City and its history.  Diana Rocco of Fox 5 talked with George Wachtel on President’s Day about the research.  Click on this link to see the entire story: Presidential Trivia